Connect Google Analytics with Quizify

Step 1: Connect Google Analytics with Quizify

1. Open your Quizify dashboard and go to the Integrations section.

2. Select the Google Analytics integration from the list.

3. Click the Connect button — a modal will appear where you can enter your Tracking ID or Measurement ID.

Step 2: Access Measurement ID in Google Analytics

1. Log in to your Google Analytics account and go to the dashboard.

2. Click the Admin ⚙️ icon in the bottom-left corner of the sidebar.

3. Go to Property settings open Data collection and modification, and select Data streams to view or manage the data sources that send information to your property.

Step 3: Create or Find Your Measurement ID

1. Create a new data stream by clicking on “Add stream” and selecting the Web option to set up a new web stream. Alternatively, you can use an existing web stream if one is already available.

2. Once the stream is created, Google Analytics will automatically generate a Measurement ID (it starts with G-, e.g., G- XXXXXXX) and copy this Measurement ID.

   

Step 4: Connect to Quizify

• Now, head over to your Quizify dashboard. Go to Integrations > Google Analytics, and paste the Measurement ID you just copied into the field provided. Click 'Connect' to complete the integration. Once connected, Quizify will automatically start tracking all funnel events listed below in this blog.

What Data is Tracked in Google Analytics?

When you connect Google Analytics with Quizify, key funnel interactions are automatically tracked as events. Each event captures specific parameters to help you understand user behavior, funnel performance, and engagement

Tracked Events and Parameters:

1. QuizifyStart: Triggered when a user starts a funnel.

Use case: Helps you track how many users begin your quiz or form, allowing you to measure initial engagement and entry points.

• funnel_id

• funnel_name

2. QuizifyQuestionPassed: Triggered when a user completes a question.

Use case: Shows user progress within the funnel and helps identify how users interact with each question.

• funnel_id

• funnel_name

• question_title

3. QuizifyCompleted – Triggered when a user finishes the funnel.

Use case: This event is triggered when a user completes a quiz or form. It helps you track overall engagement, completion time, answered questions, and skipped questions—insights that reveal whether your funnel is the right length and complexity for your audience.

• funnel_id

• funnel_name

• time_spent

• funnel_total_questions

• funnel_questions_answered

• funnel_questions_skipped

4.  QuizifyResult – Triggered when funnel results are shown to the user.

Use case: Helps you analyze which result categories or scores users are achieving most often.

• funnel_id

• funnel_name

• result_category

• score

5. QuizifyLeadCaptured – Triggered when a user submits their contact or lead information.

Use case: Tracks successful lead captures so you can measure conversions and evaluate how well your funnel is generating leads.

• funnel_id

• funnel_name

• phone_lead

• email_lead

• email_opt_in

Final Thoughts

Integrating Google Analytics with Quizify takes the guesswork out of understanding your funnels. With automatic tracking of key events — including funnel starts, question progress, completions, results, and lead captures — you get a complete view of user behavior without manual setup. This real-time insight helps you pinpoint strengths and weaknesses in your funnel, optimize user experience, and boost conversions more efficiently. With this integration, data-driven decision-making becomes simple, powerful, and effortless.